On April 12th a new innovative dating app was launched in the area. This Phoenix dating service is changing the game for singles seeking love. Its called Cove and users are loving it.
The Cove Dating App was officially rolled out at the VIVA Valley of the Sun Active 20-30 Club’s fund-raising event.
What is unique is Cove “promises its users a ‘Pre-Date’ experience unlike any other”
As to why the excitement in the Phoenix market, Cove Founder Charles Messow explains, “Phoenix was the top choice of our launch as data suggests higher levels of dissatisfaction with online dating here, particularly with women, relative to other markets..”
How does it work ?
Basically, you have 72 hours to accept a match, with either party (man or woman) being able to make the first move. You and your match then have 7 days to move through 3 different levels of communication:
Of course, you can communicate off line or meet in person if you want. But many users are enjoying ‘pre-date’ experience. Using this 3-tier approach from right in the Cove platform, you can really see how well you connect with someone before having a potentially bad first date.
One of the biggest complaints of online dating in general is the time commitment, the Cove Dating App certainly seems to solve that by its unique approach.
And there is some science to this. According to research presented at the recent iDate Dating Industry Conference held in Del Ray Beach, Florida, Cove creates 6 times more engagement than their competitors.
As one user noted on iTunes:
“I have only been using the app for a little while but really enjoy it. I like getting rewards. It makes dating fun. I hate dating sites, you swipe and send messages and nothing. I actually look forward to logging on to this one. The other things is the coaches. You can find someone to listen or help with you needs. I think that is the best part. Being so busy with work finding someone to work with my schedule is tough. Now I have them at my finger tips just a text away. Looking forward to all good things ☺️”
Find out why this Phoenix dating service is changing the game for singles seeking love.
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